Djarum 76

Djarum 76 is a hand-rolled, unfiltered cigarette whose recipe for success remains unchanged from its initial launch more than 25 years ago. Djarum 76 is comprised almost entirely of tobacco from the Temanggung area in the highlands of Java, which produce some of the best tobaccos in Indonesia and the world. To this the barest minimum of natural enhancement is added, preserving and bringing out the natural fragrance of the tobacco.

Upon introduction in 1976, Djarum 76 rapidly gained a loyal following throughout Java, Bali, Kalimantan and Sumatra, particularly East and Central Java and Bali. Today, these cigarettes are available in 10, 12 and 16-stick packages. The latter came out in 2008, a recent innovation designed for customer convenience. This classic product continues to enjoy strong sales today, testimony to its enduring taste.